And when it’s never been done before, it’s hard to comp and predict. It’s like you throw the rulebook out the window,” said Fox domestic distribution chief Chris Aronson on and it is really hard to predict.

We all knew it would be great but calling a performance this strong is just not possible.” Com Score reports a record Presidents’ day weekend for all films with 0M over 3-days, beating last year’s 4M, and an anticipated 5M over four-days.

The Valentine’s Day box office racked up M; repped 50% of the day’s business.

valentines cards dating 3 months-66valentines cards dating 3 months-30valentines cards dating 3 months-18

The holiday was like having another Saturday on the schedule with the top 10 titles seeing hikes over Saturday of +2%-+28%.

Goosing the box office even further money-wise was the fact that football is over, and that’s always a bane for distrib chiefs on Sunday morning.

Most top 10 films today are expected to see declines ranging from -25% to -70% when compared to their Sunday tills.

Over the summer I posted ‘52 Things I Love About You’ Deck of Cards Album, a gift I made for my husband for our wedding anniversary.

Lately, I have people asking how to come up with 52 reasons I love my husband.

So I created a list of over 50 to get you started or if you are running out of ideas. Trust me, I love my husband, but coming up with 52 reasons written in such few words was not easy.

My best advice is to think about little things, be specific. For example, don’t just say, “You are a great dad to our kids”. Visit ‘52 Things I Love About You’ Deck of Cards Album for more on creating the project or view Homemade Valentine’s Day Gift Ideas perfect for last minute gifts.

You can also break it down into the little things he does with the kids: Read bedtime stories, always wants to hold them, the way he looks at them, etc. Put something silly he does all the time or even something that mildly irritates you.

“An R-rated superhero film like this had never been done before.

Rival distribution chiefs had the Marvel anti-hero film as high as M. As we saw with the surprise then-all-time record opening of ‘s strong tracking, if the film was rated PG-13, that would have prompted estimates to be in the 5M-0M range.

Fox conservatively projected the weekend for this R-rated supehero movie in the M-M range last week.